Avaluació de l'impacte del programa educatiu «Emprenedors» en la intenció emprenedora dels participants

Cristina Díaz-García, Francisco Sáez-Martínez, Juan Jiménez-Moreno

Resum


L'estudi de les intencions empresarials dels estudiants i els seus factors determinants és especialment rellevant per al desenvolupament dels programes d'educació, com també per al control d'aquests programes ja que permeten comprovar-ne l’efectivitat i l’impacte. Basant-nos en els arguments de la teoria de la conducta planificada d'Ajzen, s'ha usat un disseny longitudinal amb un grup de control per investigar l'impacte de la participació en el programa «Emprenedors», ofert per una la uUniversitat de Castella-la Manxa, amb el patrocini de les institucions regionals. La metodologia ha consistit que els participants han emplenat un qüestionari al final del curs i un qüestionari de seguiment sis mesos després a fi d’establir si l'efecte del curs s'havia mantingut o no després d'aquest període. Els resultats de l'estudi mostren que els participants en el programa, en finalitzar-lo, tenen nivells d'autoeficàcia empresarial superiors als dels individus del grup de control i que aquests nivells s'han mantingut en el temps. En el moment posterior també tenen més intenció emprenedora que els individus del grup de control. No obstant això, al cap de sis mesos, els participants han percebut més dificultats en l'entorn, cosa que ha reduït la factibilitat percebuda de l'emprenedoria com a opció professional. Malgrat això, la intenció emprenedora era superior que en el grup de control i s’incrementava en el temps pel que fa a la creativitat. Les conclusions i implicacions d'aquests resultats es plantegen en la secció final de l'article.

Paraules clau


intenció emprenedora; autoeficàcia; percepció de l'entorn; actitud empresarial

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DOI: http://dx.doi.org/10.7238/rusc.v12i3.2146

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